Hotel Video Marketing Blog

Making the most from your luxury hotel & resort video productions.

Get the latest insights from the Factor Fifty team on maximizing the impact of your hotel videos.

April 22, 2025

YouTube at 20: How the Platform Changed Hotel Marketing Forever

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As YouTube steps into its third decade, we remain committed to creating stunning, story-driven hotel videos that not only reflect the soul of …

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April 15, 2025

How Hotel Video Marketing Delivered 4X More Website Traffic and 1300% More YouTube Engagement for This Iconic Resort

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In today’s competitive hospitality landscape, hotels need more than beautiful photography and clever copy. They need compelling, scroll-stopping …

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April 10, 2025

7 Luxury Hotel Trends in 2025 & What Hotel Video Producers Need to Know!

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Why This Matters for Hotel Video Producers Hotel video producers who understand and embrace these trends can help properties create more …

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April 8, 2025

Why 360-Degree Hotel Video Works!

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Creating an immersive, cinematic 360 video takes expertise — and our process ensures every detail aligns with your brand vision: Creative …

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April 7, 2025

How Hotel Video Producers Can Boost Direct Bookings on Instagram!

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Instagram is proving to be an increasingly effective tool for hotels looking to increase direct bookings. With the right strategy, hotels can …

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April 4, 2025

The Power of Social Media Videos for Hotels: Engage, Inspire, and Convert

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Incorporating social media video into your hotel marketing strategy is no longer optional—it’s essential. High-quality, engaging content can …

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April 2, 2025

Why POV-Style Hotel Videos Are a Game-Changer for Hotel Marketing

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POV-style hotel videos are a powerful tool for luxury hotels looking to elevate their marketing. By eliminating the need for professional actors, …

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April 1, 2025

Top Hotel Trends of 2025: How Video Marketing is Shaping Unique Guest Experiences

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The hospitality industry in 2025 is evolving rapidly, with trends such as unique and experiential accommodations, wellness and sleep tourism, …

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March 29, 2025

Why Dog-Friendly Hotels Are Booming — And How Video Producers Can Capitalise on the Trend

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The demand for dog-friendly hotels is skyrocketing, driven by the growing number of pet owners who prioritize traveling with their furry …

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March 27, 2025

Why Luxury Hotel Brand Films Should Take Inspiration from Fashion, Perfume, and Cutting-Edge Cinema

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Luxury hotel brand films should go beyond showcasing beautiful interiors and amenities by drawing creative inspiration from fashion campaigns, …

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March 24, 2025

Why Factor Fifty Uses the Same Cameras as Hit UK TV Show Adolescence!

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Factor Fifty uses the same high-end camera equipment as Adolescence, a hit UK TV show by Stephen Graham, to produce cinematic-quality hotel brand …

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March 18, 2025

5 Cutting-Edge Trends Shaping Hotel Videography in 2025 and Beyond!

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The future of hotel videography is set to be more immersive, personalised, and engaging than ever. As we move into 2025 and beyond, hotels will …

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March 10, 2025

10 Best Ways to Optimise Hotel Videos for Maximum Impact!

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In an age where visual content dominates the digital landscape, a well-crafted hotel video can be a game-changer in attracting and converting …

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March 6, 2025

Why Blending User-Generated and Professional Video Content is the Winning Formula for Hotel Marketing

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Hotel marketing teams can achieve the best results by blending professional hotel video production with user-generated content (UGC). …

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March 3, 2025

The Chardonnay Effect: Why Posting Hotel Video Content on Sunday Evenings Boosts Engagement!

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Hotel video content posted on Sunday evenings between 6 PM and 8 PM consistently sees higher engagement and bookings. Dubbed The Chardonnay …

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February 28, 2025

Why Hotel Video Production is More Than Just a Camera!

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Great hotel video production is not about the camera—it’s about the expertise, creativity, and meticulous craftsmanship behind each shot. From …

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February 25, 2025

How Hotel Video Marketing Has Evolved Since the Global Pandemic!

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Since the pandemic, hotel video marketing has shifted towards authenticity, engagement, and direct booking strategies. Short-form content on …

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February 10, 2025

How We Help Hotels Reach Their Ideal Guests with Compelling Video Content!

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Hotel video content Hotel video marketing Luxury hotel video production Hotel brand video Social media video for hotels 360-degree …

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January 28, 2025

Why 360-Degree Videography is the Future of Hotel Marketing!

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Discover how Factor Fifty uses cutting-edge 360-degree videography to create immersive virtual experiences for luxury hotels, including a recent …

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January 24, 2025

Boost Your Hotel’s Online Presence with Our Social Media Content Workshops!

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Back by popular demand, our highly acclaimed Hotel Social Media Content Workshops are here to help hotel marketing teams turn lookers into …

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January 15, 2025

The Role of AI in Hotel Video Production: Enhancing Creativity, Not Replacing It!

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For professional hotel video producers and social media content experts, the future is about combining the best of both worlds: harnessing the …

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January 9, 2025

What’s the Best Ratio for Hotel Videos on Social Media?

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Choosing the right video ratio is essential for luxury hotel brands to maximize engagement on social media platforms. Each platform, from …

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January 2, 2025

Why Interactive Hotel Videos Are the Future of Hospitality Marketing in 2025 and Beyond!

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Interactive hotel videos are no longer just about brand awareness—they’re powerful tools for driving bookings, sales, and measurable ROI. Bespoke …

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December 20, 2024

What a Year 2024 Has Been for Hotel Video and Content Production!

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2024 has been a year of growth, innovation, and adventure. We’ve had the privilege of partnering with incredible properties and helping them tell …

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December 6, 2024

The Power of Reddit for Luxury Hotels: Insights from Professional Hotel Video Producers

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Reddit is an untapped marketing opportunity for luxury hotels, offering direct access to engaged travel communities and authentic conversations. …

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November 19, 2024

Hotel video production in 2025 is expected to be shaped by technological advancements.

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Hotel video production in 2025 will be defined by advanced technologies like AI, VR/AR, and interactive video features. Personalisation and …

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November 8, 2024

Create Festive Magic: How Our Hotel Videography Helps Drive Christmas Bookings!

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"Discover how our hotel videography services help luxury hotels elevate their holiday bookings by capturing the magic of festive décor and cheer. …

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November 5, 2024

We asked ChatGPT: Are 360 degree Videos Worth Investing In for Hotels?

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nvesting in 360-degree videos can be a game-changer for hotels, especially in the luxury sector. By providing an immersive, interactive view of …

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October 31, 2024

Halloween Thrills: Spooky Encounters for Luxury Hotel Video Producers at Dalhousie Castle!

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For over 16 years, Factor Fifty has traveled the globe producing luxury hotel videos, but few places have left a ghostly impression quite like …

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October 28, 2024

Why Hotel Videographers Are Essential for Capturing Unique Insights Across Properties!

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Over 16 years, we’ve honed our craft as expert hotel videographers, producing high-impact brand videos, immersive 360-degree hotel experiences, …

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October 20, 2024

Maximizing Hotel Video Production: Why B-roll is Your Secret Weapon

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At Factor Fifty, we don’t just deliver award-winning hotel brand films. We go further by capturing high-quality B-roll footage, presented in an …

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October 14, 2024

10 Innovative Ways to Film Captivating Hotel Brand Videos!

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The latest techniques in hotel brand video production focus on creating immersive, engaging, and emotionally driven content. These include …

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October 5, 2024

Behind the Scenes at San Ysidro Ranch: Creating the Perfect Brand Film!

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ChatGPT said: ChatGPT This blog offers a behind-the-scenes look at the making of a brand film for the prestigious San Ysidro Ranch, shot by …

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October 2, 2024

“Capturing Wow Moments: The Key to Crafting Irresistible Hotel Brand Videos”

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When producing hotel brand videos, following a chronological storyline often fails to capture the true essence of a guest's experience. Instead, …

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September 29, 2024

Maximise Your Hotel’s Marketing with Engaging Videography!

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Boost Your Hotel’s Visibility with Professional Videography Our expert hotel videographers create captivating video content that showcases not …

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September 26, 2024

How Our Innovative Recruitment Videos Are Solving the Hospitality Staffing Crisis!

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At Factor Fifty, we’ve developed a unique video solution to help hotels address the staffing crisis by tackling common industry misconceptions. …

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September 23, 2024

The Pros and Cons of Using AI When Planning a Hotel Video Shoot

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By strategically leveraging the strengths of AI while maintaining the human element of creativity, hotels can produce compelling video content …

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September 21, 2024

Why Forward-Thinking Hotel Video Producers Deliver Exceptional Results!

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Forward-thinking hotel video producers craft unique, engaging content that highlights your property's distinct qualities, helping to captivate …

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September 18, 2024

Our Latest Interactive Hotel Video Platform for Direct Bookings!

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"Our new interactive platform streamlines the guest booking journey, boosting direct bookings and enhancing hotel revenue."

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September 14, 2024

How Factor Fifty Produces World-Class Hotel Videos with a Two-Person Crew!

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By utilising cutting-edge technology, such as the Ronin 4D cinematic camera with built-in stabilisation, we can achieve Hollywood-level quality …

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September 10, 2024

Why a Strategic Approach to Hotel Video Production is Key!

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Why a Strategic Approach to Hotel Video Production is Key! So, you’ve commissioned the best hotel video production company to create a …

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September 8, 2024

Recipe for a Stunning Hotel Videography

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Serve your final video to a global audience, enticing potential guests with a visual feast that captures the essence of your hotel.

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September 6, 2024

360-Degree Videos for Hotels: A Truly Immersive Experience

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Potential guests can explore your hotel from anywhere in the world, and our 360-degree videos are accessible on various platforms, including …

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September 4, 2024

Are Drones Overused in Hotel Brand Videos?

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While drones can enhance hotel brand videos, they are often overused, making it crucial to focus on meaningful storytelling that engages guests …

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September 1, 2024

Turning Lookers into Bookers: Revolutionising Hotel Engagement with Our Interactive Video Platform

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With our platform, your hotel doesn’t just tell its story—it brings it to life, creating unforgettable experiences for every viewer. Let’s turn …

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August 28, 2024

The Evolution of Luxury Hotel Video Production!

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It's incredible to reflect on how far we've come since those early days of luxury hotel video production.

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August 23, 2024

6 Top Tips to Maximise Your Hotel’s Reach Through Social Media Video Marketing!

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6 Top Tips to Maximise Your Hotel's Reach Through Social Media Video Marketing!,

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August 22, 2024

Capturing Nature: Bringing Wildlife to Life in Hotel Brand Films

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While we wouldn't claim to be on par with David Attenborough's team, we've made significant strides in our ability to bring the beauty of …

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August 20, 2024

Creating a brand video for a luxury hotel

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Creating a brand video for a luxury hotel using models or actors

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August 19, 2024

The Importance of Professional Hotel Brand Videos

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Professional Hotel Video Production for The Ritz London,

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August 17, 2024

5 Reasons why Audio is so Important for Luxury Hotel Brand Videos!

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Factor Fifty captures unique ambient and local sounds at every hotel we film!, 5 Reasons why Audio is so Important for Luxury Hotel Brand Videos!

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August 15, 2024

Bleisure Travel: Capturing the Perfect Blend of Business and Leisure

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In the evolving landscape of travel, a growing number of professionals are embracing the trend of Bleisure travel, where business trips are …

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August 13, 2024

Our Hotel Video Productions. How We Create The Wow!

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For our hotel video productions, our go-to gear list includes top-of-the-line equipment that ensures the highest quality results. We use the …

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July 16, 2024

Hotel videos can significantly enhance direct bookings and reduce reliance on OTA’s

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1. Showcasing Unique Selling Points Visual Appeal: Videos provide a dynamic and engaging way to showcase the hotel’s unique features, such as …

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July 14, 2024

Behind the Lens: Seamlessly Blending Photography and Videography for Hotels

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While photography and videography share some common techniques, they diverge significantly beneath the surface. When hotels simultaneously …

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July 4, 2024

How to Plan an Effective Luxury Hotel Video

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Pre-Production Planning Define Your Goals and Audience Before considering drones and other equipment, focus on the foundational elements of your …

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June 5, 2024

Boosting Chinese Tourist Hotel Bookings with Targeted Videography:

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We recently had the opportunity to create a brand video for a hotel that led to a significant increase in bookings from Chinese guests. Through …

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April 18, 2024

Introducing the ‘Film Crew in a Suitcase’

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Gone are the days of lugging around multiple bags and cumbersome equipment for hotel video shoots. With our innovative approach, we’ve …

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April 3, 2024

Crafting Timeless Hotel Video Content: Classic Cinematography and Modern Vibes

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In the world of hotel video content creation, our approach diverges from fleeting trends and flashy gimmicks. While we incorporate contemporary …

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February 17, 2024

🌟✨ Evolution of Luxury Hotel Videography: Over a Decade of Advancements ✨🌟

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Since our inception in 2008, we’ve witnessed remarkable transformations in the realm of luxury hotel videography. 🏨🎥 Here’s a glimpse …

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February 11, 2024

The Essential Role of 360-Degree Video Experiences for Hotels and Resorts

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In today’s digital landscape, 360-degree video experiences have emerged as indispensable assets for hotels and resorts, revolutionising the …

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February 1, 2024

Unlocking the Power of YouTube Shorts for Hotels 🏨🎥

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In the fast-paced world of online content, capturing the attention of potential guests is crucial. That’s where YouTube Shorts come into …

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January 21, 2024

Transforming Recruitment: The Power of Employee Videos in Hospitality

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Introduction: Recruitment has long been a challenge for hotels and resorts, with issues such as misconceptions about the industry, concerns about …

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January 16, 2024

Exciting developments in hotel brand films

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🎥 The landscape has evolved, and hotels can no longer rely on the classics. 🚗 Check out how the game is changing: 🌟 From Clichés to Compelling …

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December 31, 2023

🌐 Unveiling the Power of Online Videos: A Global Perspective 🌐

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Introduction: As we bid farewell to 2023, it’s time to reflect on the digital landscape that continues to shape our online experiences. One …

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November 30, 2023

🎄✨Capturing the Enchantment of Christmas Through Video! ✨🎄

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Get ready to unwrap the holiday season in a visually stunning way! ✨ As we gear up for the most magical time of the year, have you considered …

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November 23, 2023

10 ideas for Hotels to Increase Engagement

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Immersive Storytelling: Hotels are increasingly using video content to tell immersive stories that go beyond showcasing amenities. They focus on …

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November 7, 2023

“The Advantages of Partnering with a Specialised Hotel Video Production Company”

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Intro: In the competitive world of hospitality, hotels are constantly striving to distinguish themselves from the crowd. One effective way to …

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October 25, 2023

Thinking outside the box or should that be kennel? Having fun with hotel videos

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🐶 Dog-Mounted Camera: Our furry friend, Oscar the greyhound, takes on a new role as our “paw-some” camera operator. By strapping a …

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October 16, 2023

“Is it time to consider authenticity using people with real body shapes in hotel brand films?

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In the ever-evolving world of travel, the modern adventurer seeks a deeper connection, a reflection of themselves in the destinations they choose …

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October 6, 2023

Our Insights into Selecting Models for Hotel Brand Videos & Social Media Content

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At Fifty Towers, we firmly believe that a hotel’s true star should always be the property itself, showcasing the dedicated teams that make …

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October 4, 2023

Are Professional Hotel Videos Worth Investing In

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In the digital age, first impressions matter more than ever. As the hospitality industry continues to evolve, hotels are constantly seeking …

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September 13, 2023

Videography or Filmmaking

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At Factor Fifty, we have always been passionate about the art of visual storytelling. However, there’s a term that doesn’t quite …

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August 22, 2023

12 Tips: Videography for Hotels & Resorts

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The essence of effective videography for hotels and resorts. In today’s competitive hospitality industry, where travellers are becoming …

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August 17, 2023

🏨🎥 Get More From Your Hotel’s Promotional Videos! 🌟

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Did you know that there’s so much more potential locked within your hotel’s promotional videos? 📹✨ Imagine repurposing these …

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August 15, 2023

🚁🎥 Do’s and Don’ts for Capturing Drone Footage at Your Hotel 🏨📸

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Drones have revolutionised filmmaking, but let’s ensure they’re used wisely! 🌆 While they beautifully showcase your hotel’s …

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May 28, 2020

Hotel Re-Opening Video Packages

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Welcome Back – Stay with Confidence Video Package With restrictions easing and countries opening up their borders, we understand that many …

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May 2, 2020

We’re Ready When You Are…

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A powerful ode to travel created virtually by hospitality and hotelier friends around the world using just their smartphones to narrate the …

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March 25, 2020

Filming and Video Content Creation Tips

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You might not be able to check in but we can help you to bring your hotel and travel experiences to life. We are creating a series of helpful …

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March 13, 2020

Hoteliers look to VR360 video

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Many hoteliers are looking how they can innovate their customer experience and engagement during Coronavirus.  Should your hotel simply stop …

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March 9, 2020

THE TOP 5 REASONS HOTELS SHOULD INVEST IN CINEMATIC VR360

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  “Marketing with cinematic VR360 is here and it’s here to stay.”    We are consistently striving to discover new ways for …

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February 22, 2020

The Art of Hotel Drone Production

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Our state-of-the-art drones allow us to capture unique shots and panoramas, and create films that are more stunning than ever before. From small …

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February 22, 2020

Why Video Should Be Part of Your Hotel Marketing Strategy

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Whether you want to increase revenue or build brand awareness – video is the best way to do it.  It helps you reach, engage and inspires …

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February 4, 2019

Vertical Video Production for Hotels

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Embrace Vertical Video and provide a seamless mobile experience for your audience. The rise of vertical video presents many opportunities when it …

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December 1, 2018

Ensure your content stands out in an overcrowded feed! Social Media Marketing for Luxury Hotels and Resorts

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Building your brand Encouraging conversations Increasing engagement As the leading experts in fully outsourced social media marketing to the …

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November 30, 2018

Our Top Five Luxury Warming Spa Breaks to Beat the Winter Chill

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It’s important to step back, relax and enjoy the healing powers of some of our favourite spas and retreats. More than just a spa break, these …

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November 7, 2018

We Know Social

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With engaging and creative content, posted on a regular basis, hotels and destinations can showcase all that they have to offer to potential …

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November 7, 2018

Where Luxury Blossoms

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Guests visiting luxury hotels wish to be enveloped in beauty and bliss throughout their stay. Fabulous floral displays offer the ultimate …

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November 6, 2018

The Top Five Places to Escape The Chill!

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Baby, it’s cold outside! As winter enjoys a comeback, spring can seem a world away. A splash of winter sunshine has never been more necessary! …

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October 1, 2018

Authentic Hotel Cultural Experiences

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However, these can become even more magical when the opulent relaxation is interwoven with the unique experience of delving into a new culture. …

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September 1, 2018

The Top 5 Hotel Garden Sanctuaries

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However, the beauty should never end the moment someone steps out of the door. A hotel is made complete by its surroundings, namely the garden. …

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August 1, 2018

The Top 5 Destinations for a Heavenly Honeymoon

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After you say, ‘I do’, the follow up must be full of decadence, indulgence and- most importantly- romance. Here are the top five examples of …

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May 21, 2018

WE’RE HIRING!

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You must have experience in developing online reach and engagement strategies working across multiple markets and demonstrate how you shape and …

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March 31, 2018

THE TOP 5 SPAS TO REINVIGORATE EVERY SENSE

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That’s why we’ve picked the finest spas from all around the world, all of which provide unique wellness and beauty treatments, as well as …

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March 1, 2018

Facebook LIVE video Tips

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Why use Facebook LIVE? Facebook Live lets people, public figures and Pages share live video with their followers and friends on Facebook. …

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February 12, 2018

OUR TOP 5 DESTINATIONS TO PUT A SPRING IN YOUR STEP

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The season of new life is best enjoyed surrounded by light, bright opulence and surrounded by idyllic natural beauty. Here we’ve gathered the …

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February 6, 2018

THE FACTOR FIFTY TEAM IS GROWING

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He has an impressive CV having successfully managed hotels and resorts in his native Scotland, the Seychelles, Vietnam, Maldives the UK and …

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January 31, 2018

Luxury Hospitality Social Media Trends for 2018

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From our experience in the luxury hospitality market we are finding that social users not only want real-time, in-the-moment access to content …

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January 23, 2018

THE TOP 5 HOTELS FOR HOLLYWOOD GLAMOUR

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The celebrities of Hollywood may leave some with stars in their eyes, but there are a selection of places where glamour and glitz are well within …

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January 15, 2018

LOVE IS IN THE AIR

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These five hotels are destinations that are guaranteed to conjure up magical memories, filled with love and luxury. Hotel Le Bristol The first …

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January 4, 2018

THE TOP 5 DESTINATIONS TO BEAT THE JANUARY BLUES

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That is why we have selected a list of the Top 5 destinations for those in need of a little something to brighten up the depths of Winter! These …

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December 31, 2017

Factor Fifty Make Dual Appointments

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Sarah Jordan joins Factor Fifty as Social Media Marketing Executive and will be responsible for creating digital and social marketing plans and …

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October 26, 2017

THE TOP FIVE LUXURY BATHROOMS

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Chateau Saint Martin Cool, contemporary bathrooms that exude French style are waiting for guests of Chateau Saint Martin. The traditional …

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October 20, 2017

THE 5 MOST FABULOUS HOTELS FOR THE FESTIVE SEASON

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There are some destinations that go the extra mile to ensure that your Christmas getaway is full of festive cheer for all the family. Whether a …

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September 13, 2017

THE FOUR HOTELS WITH THE MOST JAW-DROPPING POOL VIEWS

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Grace Santorini Swim to the edge of the horizon in this luxurious infinity pool, where you shall witness wonders such as the setting sun dancing …

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September 8, 2017

THE BEST HOTELS FOR AUTUMN

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To experience this time of year in all its glory, there are certain destinations that are simply unforgettable. Mohonk Mountain House The bustle …

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May 8, 2017

AWARD WINNING SOCIAL MEDIA MARKETING FOR LUXURY HOTELS AND RESORTS

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Social media is playing an ever-increasing role in the luxury hospitality industry by:   Building your brand Encouraging conversations …

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March 28, 2017

VIRTUAL REALITY TO CAPTURE YOUR GUESTS IMAGINATION

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WHY VIRTUAL REALITY SHOULD BE CENTRAL TO YOUR MARKETING STRATEGY  Using our cutting-edge technology, we create striking 360° environments that …

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March 13, 2017

TOP 10 FACEBOOK LIVE VIDEO TIPS

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Facebook LIVE video Tips Why use Facebook LIVE? Facebook Live lets people, public figures and Pages share live video with their followers and …

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November 21, 2016

INFLUENCER OUTREACH FOR LUXURY HOTELS

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With a PhD in fashion and a global audience, Victoria is the lady behind the award-winning fashion, travel and beauty blog, Inthefrow.We can now …

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Begin your journey

For more information, please do not hesitate to contact us and we will be happy to answer any questions you may have. film@factorfifty.film