So, you’ve commissioned the best hotel video production company to create a stunning brand video for your property. It’s been filmed, edited on time, and you’ve uploaded it to YouTube. You even asked the video agency for a 20-second edit to spruce up your website’s landing page. Check, check, check—job done, right?
Well, not quite.
Sure, you’ve got your brand video up and running, and maybe you’ve created a few engaging reels for Instagram. You might feel like you’re really cooking now, but ask yourself: is the job truly done? Where’s the strategy that turns this content into ongoing engagement, increased bookings, and ultimately higher revenue?
Think Beyond the Basics: Why One Video is Never Enough
Imagine if you’d asked the video agency to overshoot content for future needs—like promotional F&B posts for special days such as Mother’s Day, Valentine’s Day, Thanksgiving, Eid, and Christmas. This foresight allows you to maintain a continuous flow of engaging content throughout the year, aligned with key calendar events. It’s the kind of content that not only catches the eye but also draws guests to your property.
What about TikTok and YouTube Shorts? These emerging platforms are becoming increasingly vital for brand visibility. Did you ask your agency about these, or what other hotels are doing successfully? Maybe you should’ve thought about additional video landing pages to showcase specific offerings—your wellness and spa treatments, local activities, or even the breathtaking scenery that surrounds your hotel.
Where Factor Fifty Comes In
These are the questions you won’t need to ask when you work with us at Factor Fifty. Why? Because our team doesn’t just make videos—we create strategic, comprehensive content plans tailored specifically to your hotel’s unique strengths and target audience.
We know that a one-off video is just the beginning. At Factor Fifty, we help you think long-term, planning for the future with a library of versatile video content ready to roll out whenever you need it. We consider emerging platforms, seasonal content, and unique selling points to ensure your hotel not only gets noticed but also improves direct bookings and revenue over time.
The Bottom Line: Go Beyond “Job Done”
With Factor Fifty, you won’t just stop at “job done.” You’ll have a strategy that works hard for you, making sure your investment in video production pays dividends for months and years to come. Because in today’s digital landscape, visibility is everything—and we’re here to make sure your hotel shines brighter than the rest.
Are you ready to take your hotel’s video strategy to the next level? Let’s talk. film@factorfifty.film
Why a Strategic Approach to Hotel Video Production is Key! Don’t just take our word for it.
Mohonk Mountain House Luxury Resort
“Partnering with them was one of the smartest decisions we’ve made as a marketing team. Not only was their work flawlessly executed, but their videos provided us with an immediate ROI. Driving 4x more traffic to our website compared to other forms of social media content. We also experienced a 1300% increase in YouTube engagement after publishing their work and running their online video ads. I could not recommend them more strongly”
Megan Carter. Digital Marketing Manager Mohonk Mountain House NY.
Watch the brand video here! and Social Media example here!
hotel social media videography
