The Leading Hotels of the World
Leaders Club
Brand Film Campaign
The Project
We were commissioned by The Leading Hotels of the World to produce a film to be shown at the annual convention in Argentina. This event brings together the owners, managing directors, and general managers of more than 375 independently owned luxury hotels and resorts within the collection for business sessions and cultural events. In 2017, the theme was 'Creating Uncommon Loyalty', and took place throughout Buenos Aires, including the Leading Hotels Alvear Palace Hotel and Faena Hotel Buenos Aires.
The video focused on interviews and testimonials from Leaders Club members and current Leading Hotel of the World members. We also interviewed new members, highlighting the benefits of becoming a Leading Hotel member. Our interviews took us around the world including London, Rome, Milan, and São Paulo
The video was launched at the annual convention Buenos Aires, Argentina, on Saturday the 12th of November 2017. The ceremony also honoured six member hotels and hoteliers for their continuous commitment to creating happy guests, exemplary leadership in and contribution to the art of hospitality, and passion for delivering remarkably uncommon experiences.
The Location
Comprised of more than 375 hotels in over 75 countries, Leading Hotels of the World is a collection of uncommon luxury hotels. Rooted in the locations in which they are found, members embody the very essence of their destination. Through varied styles of architecture, design, and distinct cultural experiences enhanced by passionate people, the collection is for the curious traveller looking for their next discovery.
Established in 1928 by several influential and forward-thinking European hoteliers, Leading Hotels has an eight-decade-long commitment to providing remarkable, authentic travel experiences. The company selects only hotels that meet its high standards for quality and distinctiveness, resulting in a portfolio of hotels united not by what makes them the same, but the details that make them different.
The Leaders Club is the company’s exclusive two-tiered guest loyalty programme, consisting of like-minded travellers seeking uncommon travel experiences. The programme provides its members with personalised service and exclusive travel benefits to enhance their stays at any Leading Hotel around the world.
Project info
Client: The Leading Hotels of the World
Year: 2017
Service: Leaders Club - Brand Film Campaign
Location: Worldwide including locations shoots in South America, Asia, United Kingdom and Italy
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For more information, or if you have a question regarding hotel video production of any kind, please do not hesitate to contact us and we will be happy to answer any questions you may have.